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Add MMM ROAS Priors Case Study (pymc-labs#916)
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* model and data init

* make it work

* add intro

* add nb to index and references

* first complete iteration

* improve formatting

* split paragraph

* pyprojroot

* typos

* add conclusion section

* improve intro

* typos and feedback
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@juanitorduz @twiecki
juanitorduz authored and twiecki committed Sep 10, 2024
1 parent 6cd888e commit 6e139fd
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