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---
permalink: /upgrade-google-analytics-4/
---
<!DOCTYPE html>
<html lang="en">
<head>
<script src="https://kit.fontawesome.com/029ff40d7b.js" crossorigin="anonymous"></script>
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"datePublished": "2023-06-15T16:00:00+01:00",
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<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<title>How Do I Upgrade to Google Analytics 4? | Sybiltec</title>
<meta name="Description" content="Universal Analytics stopped processing new data on 1st July 2023. If you are still using Universal Analytics, read my guide on how to upgrade to GA4.">
<meta name="robots" content="all">
<link rel="canonical" href="https://sybiltec.com/upgrade-google-analytics-4/">
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<meta property="og:title" content="How Do I Upgrade to Google Analytics 4? | Sybiltec" />
<meta property="og:description" content="Universal Analytics stopped processing new data on 1st July 2023. If you are still using Universal Analytics, read my guide on how to upgrade to GA4." />
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<meta property="og:site_name" content="Sybiltec" />
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<meta name="twitter:creator" content="@sybiltec" />
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<script type="application/ld+json">
{
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"image": "https://sybiltec.com/images/logos/sybiltec-logo-social.png",
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"logo": "https://sybiltec.com/favicon.png",
"name": "Sybiltec Web Design",
"description": "Sybiltec provides web design services to small businesses in the South East London region and surrounding areas. Whether you are looking to build your first website or redesign an existing one, we offer a service that's right for you. Services include: small business websites, e-commerce websites and online learning platforms. We work with Shopify, WordPress, Wix, WooCommerce and LearnDash.",
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<link rel="stylesheet" href="https://sybiltec.com/styles.min.css" type="text/css">
<link rel="icon" type="image/png" href="https://sybiltec.com/favicon.png">
</head>
<body>
<div class="announcement-bar">
<div class="container-1140">
<span><i class="fa-regular fa-envelope"></i><a href="mailto:[email protected]?subject=Website Enquiry" target="_blank">[email protected]</a></span>
</div>
</div>
<div class="header">
<div class="container-1140">
<div class="row">
<div class="col-2">
<div class="logo">
<span class="logo"><a href="/">Sybiltec</a></span>
</div>
</div>
<div class="col-10">
<div class="nav">
<div class="topnav" id="myTopnav">
<a href="/">Home</a>
<a href="https://sybiltec.com/about/">About</a>
<a href="https://sybiltec.com/services/">Services</a>
<a href="https://sybiltec.com/clients/">Case Studies</a>
<a href="https://sybiltec.com/contact/" class="btn-contact">Contact Us</a>
<a href="javascript:void(0);" class="icon" onclick="myFunction()">
<i class="fas fa-bars"></i>
</a>
</div>
</div>
</div>
</div>
</div>
</div>
<div class="hero">
<div class="container-1140">
<h1>How Do I Upgrade to Google Analytics 4?</h1>
</div>
</div>
<div class="main section">
<div class="container-1140">
<ol class="breadcrumb">
<li>
<a href="https://sybiltec.com">Home</a>
</li>
>
<li>
How Do I Upgrade to Google Analytics 4?
</li>
</ol>
<p>Date updated: 31 December 2023 | by Sybil Mayard</p>
<h2>What is GA4?</h2>
<p>If you are using Google Analytics, you may be aware that there is a new version of Analytics called GA4. The previous version, Universal Analytics, stopped processing new data on 1st July 2023, so if you are still using Universal Analytics you need to <strong>upgrade to GA4</strong> to avoid further data loss.</p>
<p>Not sure which version of Google Analytics you are using? Sign into Google Analytics with your Gmail account. In the top left-hand corner click the menu (to the right of the Analytics logo):</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-1.png" alt="Google Analytics homepage">
<p>The menu will open. Check the <em>Properties & Apps</em> column. The property IDs are displayed below each property. If the ID begins with "UA", then it is a Universal Analytics property. Otherwise, it is a GA4 property.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-2.png" alt="Google Analytics Properties & Apps">
<h2>How to Create a GA4 Property</h2>
<p>Once you've identified that you need to create a GA4 property, watch the video below or scroll down to follow the instructions for the next steps.</p>
<div class="videoWrapper"><iframe width="560" height="315" src="https://www.youtube.com/embed/zvIf9mCfLIo?si=-3-BwZsqqlaEoqC-" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe></div>
<p>In the bottom left-hand corner, click the <em>Admin</em> icon.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-admin.png" alt="Google Analytics Admin">
<p>Click the blue <em>Create Property</em> button.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-create-property.png" alt="Google Analytics property management">
<p>Enter a meaningful name for your property, and select the time zone and the currency. Then click <em>Next</em>. </p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-create-property-2.png" alt="Google Analytics create a property">
<p>Select the industry category and the business size. Click <em>Next</em>.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-describe-your-business.png" alt="Google Analytics describe your business">
<p>On this page, choose one or more business objectives. Then click <em>Create</em>.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-choose-your-business-objectives.png" alt="Google Analytics choose your business objectives">
<p>Choose the platform that you would like to collect data for <em>(Web)</em>:</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-start-collecting-data.png" alt="Google Analytics start collecting data">
<p>Enter your website's URL, and enter a stream name. Click <em>Create stream</em>.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-set-up-data-stream.png" alt="Google Analytics set up data stream">
<h2>How to Install the Tracking Code on Your Website</h2>
<p>You will be presented with the installation instructions.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-installation-instructions.png" alt="Google Analytics installation instructions">
<p>Google can attempt to automatically detect your website's platform if you click the <em>Scan</em> button. If that does not work, you can select one of the platforms listed at the bottom. For example, if you have a Wix website, click the <em>Wix</em> button. Then if you scroll down, you will see the instructions for installing the analytics code on your Wix website.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-website-platform.png" alt="Google Analytics website platform">
<p>If your platform is not listed, you can click the <em>Install manually</em> tab. This will show you the tracking code - copy this code and paste it into every page of your website, immediately after the <em>head</em> tag. </p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-install-manually.png" alt="Google Analytics install manually">
<h3>Need More Help?</h3>
<p>Check out my articles below which explain in more detail how to install GA4 on the most popular website builders:</p>
<ol>
<li><a href="https://sybiltec.com/install-ga4-shopify-website/">How to Install GA4 on Your Shopify Website</a></li>
<li><a href="https://sybiltec.com/install-ga4-wix-website/">How to Install GA4 on Your Wix Website</a></li>
<li><a href="https://sybiltec.com/install-ga4-wordpress-website/">How to Install GA4 on Your WordPress Website</a></li>
</ol>
<h2>How to Verify That Your GA4 Tracking Code is Working</h2>
<p>Once you have installed the GA4 tracking code on your website, visit your website and open a few pages.</p>
<p>In Google Analytics, return to the homepage. Observe the <em>Users in Last 30 Minutes</em> report. After a few minutes, you should see some data showing up in this report. If not, double-check that you have installed the tracking code correctly.</p>
<img class="screenshot" src="https://sybiltec.com/images/screenshots/google-analytics-users-in-last-30-minutes.png" alt="Google Analytics users in last 30 minutes">
</div>
</div>
<div class="contact section">
<div class="container-1140">
<div class="row">
<div class="col-8">
<h3>Would You Like To Start A Project With Us?</h3>
<p>Click the contact button to get in touch with your requirements</p>
</div>
<div class="col-4">
<a class="btn-primary" href="https://sybiltec.com/contact/">Contact Us</a>
</div>
</div>
</div>
</div>
<div class="footer section">
<div class="container-1140">
<div class="row">
<div class="col-2-4">
<p><strong>Links</strong></p>
<p><a href="https://sybiltec.com/about/">About</a></p>
<p><a href="https://sybiltec.com/blog/">Blog</a></p>
<p><a href="https://sybiltec.com/faqs/">FAQs</a></p>
<p><a href="https://sybiltec.com/sitemap/">Sitemap</a></p>
<p><a href="https://sybiltec.com/privacy-notice/">Privacy Notice</a></p>
<p><a href="https://sybiltec.com/terms-and-conditions/">Terms and Conditions</a></p>
</div>
<div class="col-2-4">
<p><strong>Services</strong></p>
<p><a href="https://sybiltec.com/ecommerce-websites/">E-commerce Websites</a></p>
<p><a href="https://sybiltec.com/website-review/">Website Review</a></p>
<p><a href="https://sybiltec.com/small-business-web-design/">Web Design</a></p>
<p><a href="https://sybiltec.com/website-maintenance/">Website Maintenance</a></p>
<p><a href="https://sybiltec.com/training/">Workshops</a></p>
<p><a href="https://sybiltec.com/leaflet-design/">Leaflet Design</a></p>
</div>
<div class="col-2-4">
<p><strong>Some Areas We Cover</strong></p>
<p><a href="https://sybiltec.com/website-design/">Web Design in Bexley</a></p>
<p><a href="https://sybiltec.com/web-design-surrey/">Web Design in Surrey</a></p>
<p><a href="https://sybiltec.com/free-workshops-greenwich-borough/">Workshops in Greenwich</a></p>
</div>
<div class="col-2-4">
<p><strong>Get in Touch</strong></p>
<p><a href="mailto:[email protected]?subject=Website Enquiry">[email protected]</a><br>
The Engine House<br>2 Veridion Way<br>Erith DA18 4AL</p>
<p>
<a href="https://www.uksmallbusinessdirectory.co.uk/bid/284687/" rel="noopener noreferrer" target="_blank"><img src="https://www.uksmallbusinessdirectory.co.uk/links/uksbd-100.png" alt="Business Directory"></a>
</p>
</div>
<div class="col-2-4">
<p><strong>Awards</strong></p>
<img src="https://sybiltec.com/images/awards/best-sme-focused-web-design-agency-2024.webp" alt="SME News Best SME-Focused Web Design Agency 2024">
<img src="https://sybiltec.com/images/awards/digital-services-customer-service-excellence-award-2024.webp" alt="SME News Digital Services Customer Service Excellence Award 2024">
</div>
</div>
</div>
<div class="container-1140 center padding-top padding-bottom">
<a href="https://www.linkedin.com/in/sybil-m" target="_blank" rel="noopener noreferrer">
<i class="fa-brands fa-linkedin"></i></a>
<a href="https://instagram.com/sybiltec/" target="_blank" rel="noopener noreferrer">
<i class="fa-brands fa-instagram"></i></a>
<a href="https://www.pinterest.co.uk/sybiltec/" target="_blank" rel="noopener noreferrer">
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<a href="https://www.facebook.com/sybiltec" target="_blank" rel="noopener noreferrer">
<i class="fa-brands fa-facebook"></i></a>
<a href="https://x.com/sybiltec" target="_blank" rel="noopener noreferrer">
<i class="fa-brands fa-x-twitter"></i></a>
<a href="https://www.tiktok.com/@sybiltec" target="_blank" rel="noopener noreferrer">
<i class="fa-brands fa-tiktok"></i></a>
</div>
<div class="copyright section center"><p>Copyright ©
<span id="year"></span> Sybiltec Web Design. ICO registration reference: ZB744424</p>
</div>
</div>
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