HOW AND WHY I WROTE THIS BOOK
In November 2012, I began publishing articles at jamesclear.com. For years, I had been keeping notes about my personal experiments with habits and I was finally ready to share some of them publicly. I began by publishing a new article every Monday and Thursday. Within a few months, this simple writing habit led to my first one thousand email subscribers, and by the end of 2013 that number had grown to more than thirty thousand people.
In 2014, my email list expanded to over one hundred thousand
subscribers, which made it one of the fastest-growing newsletters on
the internet. I had felt like an impostor when I began writing two years
earlier, but now I was becoming known as an expert on habits - a new
label that excited me but also felt uncomfortable. I had never
considered myself a master of the topic, but rather someone who was
experimenting alongside my readers.
impostor - pretend - deceive