From d1f949109651c9d56f98f10f00de337788c2a855 Mon Sep 17 00:00:00 2001
From: Cristian Klein <cristian.klein@elastisys.com>
Date: Fri, 15 Nov 2024 09:11:51 +0100
Subject: [PATCH] More branding fixes (#993)

* Harmonize description

* Harmonize text in commercial offering

* Include tagline in the first page

* Change title of website and in social cards

* Change color of "Try" button
---
 docs/index.md                            | 8 +++-----
 docs/stylesheets/extra.css               | 2 +-
 docs/user-guide/alerts.md                | 2 +-
 docs/user-guide/backup.md                | 2 +-
 docs/user-guide/ci-cd.md                 | 2 +-
 docs/user-guide/continous-development.md | 4 +++-
 docs/user-guide/delegation.md            | 2 +-
 docs/user-guide/demarcation.md           | 2 +-
 docs/user-guide/deploy.md                | 2 +-
 docs/user-guide/faq.md                   | 2 +-
 docs/user-guide/go-live.md               | 2 +-
 docs/user-guide/index.md                 | 2 +-
 docs/user-guide/kubernetes-api.md        | 2 +-
 docs/user-guide/kubernetes-ui.md         | 2 +-
 docs/user-guide/log-based-alerts.md      | 2 +-
 docs/user-guide/logs.md                  | 2 +-
 docs/user-guide/metrics.md               | 2 +-
 docs/user-guide/namespaces.md            | 2 +-
 docs/user-guide/network-model.md         | 2 +-
 docs/user-guide/operate.md               | 2 +-
 docs/user-guide/prepare-application.md   | 2 +-
 docs/user-guide/prepare.md               | 2 +-
 docs/user-guide/registry.md              | 2 +-
 docs/user-guide/troubleshooting.md       | 2 +-
 mkdocs.yml                               | 6 +++---
 25 files changed, 31 insertions(+), 31 deletions(-)

diff --git a/docs/index.md b/docs/index.md
index b7e3104db13..e81f48ce6ea 100644
--- a/docs/index.md
+++ b/docs/index.md
@@ -1,13 +1,11 @@
----
-description: Documentation for Welkin, the security-focused Kubernetes distribution.
----
-
 <!-- markdownlint-disable-file first-line-h1 -->
 
 <div class="landing-page" markdown="1">
 
 # Innovate at speed in regulated industries
 
+Welcome to Welkin, the Kubernetes platform for software critical to our society!
+
 Welkin enables organizations across Europe to accelerate innovation through open source cloud-native technology, while ensuring security and regulatory compliance.
 
 <nav markdown="1">
@@ -139,7 +137,7 @@ Welkin enables organizations across Europe to accelerate innovation through open
       Managed Services
     </dt>
     <dd>
-      A full Kubernetes platform, with logging, monitoring, and more. PostgreSQL, RabbitMQ, and Redis on top. All secure and fully managed by us.
+      A secure and fully managed Kubernetes platform for organizations that build and operate applications critical to our society.
     </dd>
     <dd>
       <a role="button" href="https://elastisys.com/managed-services/">Go to Managed Services</a>
diff --git a/docs/stylesheets/extra.css b/docs/stylesheets/extra.css
index 3407cb19613..dd9e4e7a8a3 100644
--- a/docs/stylesheets/extra.css
+++ b/docs/stylesheets/extra.css
@@ -5,7 +5,7 @@
 }
 
 .menu-callout {
-  background-color: var(--elastisys-northern-lights-3);
+  background-color: var(--elastisys-northern-lights-1);
   border: none;
   color: var(--elastisys-night-blue);
   padding: 5px 10px;
diff --git a/docs/user-guide/alerts.md b/docs/user-guide/alerts.md
index 7b7ee0bb1a0..ff58cf863d8 100644
--- a/docs/user-guide/alerts.md
+++ b/docs/user-guide/alerts.md
@@ -1,5 +1,5 @@
 ---
-description: Alerting on metrics with AlertManager in Welkin, the security-focused Kubernetes distribution.
+description: Alerting on metrics with AlertManager in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/backup.md b/docs/user-guide/backup.md
index 1170e99b5c7..05cda2f8df9 100644
--- a/docs/user-guide/backup.md
+++ b/docs/user-guide/backup.md
@@ -1,5 +1,5 @@
 ---
-description: Backing up data in Welkin, the security-focused Kubernetes distribution.
+description: Backing up data in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/ci-cd.md b/docs/user-guide/ci-cd.md
index 0cd053ab3b6..f32ee9e8905 100644
--- a/docs/user-guide/ci-cd.md
+++ b/docs/user-guide/ci-cd.md
@@ -1,5 +1,5 @@
 ---
-description: Integrating with CI/CD in Welkin, the security-focused Kubernetes distribution.
+description: Integrating with CI/CD in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/continous-development.md b/docs/user-guide/continous-development.md
index 3372e7f6da2..f22ff1baddb 100644
--- a/docs/user-guide/continous-development.md
+++ b/docs/user-guide/continous-development.md
@@ -1,5 +1,7 @@
 ---
-description: How to use Continuous Development in Welkin, the security-focused Kubernetes distribution.
+description: >
+  How to use Continuous Development in Welkin,
+  the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/delegation.md b/docs/user-guide/delegation.md
index dfea6179f08..6d3aee06e4b 100644
--- a/docs/user-guide/delegation.md
+++ b/docs/user-guide/delegation.md
@@ -1,5 +1,5 @@
 ---
-description: How to delegate and work with permissions in Welkin, the security-focused Kubernetes distribution.
+description: How to delegate and work with permissions in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/demarcation.md b/docs/user-guide/demarcation.md
index 65ff6965bbc..03a7adce863 100644
--- a/docs/user-guide/demarcation.md
+++ b/docs/user-guide/demarcation.md
@@ -1,5 +1,5 @@
 ---
-description: The demarcation between what users can and cannot do in Welkin, the security-focused Kubernetes distribution.
+description: The demarcation between what users can and cannot do in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/deploy.md b/docs/user-guide/deploy.md
index 1dfea9eb088..76ea0ac2654 100644
--- a/docs/user-guide/deploy.md
+++ b/docs/user-guide/deploy.md
@@ -1,5 +1,5 @@
 ---
-description: Learn how to deploy your application on Welkin, the security-hardened Kubernetes distribution
+description: Learn how to deploy your application on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/faq.md b/docs/user-guide/faq.md
index bca98011521..6cf351cbfb5 100644
--- a/docs/user-guide/faq.md
+++ b/docs/user-guide/faq.md
@@ -1,5 +1,5 @@
 ---
-description: FAQ for Application Developers on Welkin, the security-hardened Kubernetes distribution
+description: FAQ for Application Developers on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/go-live.md b/docs/user-guide/go-live.md
index eec42961303..a7767111693 100644
--- a/docs/user-guide/go-live.md
+++ b/docs/user-guide/go-live.md
@@ -1,5 +1,5 @@
 ---
-description: Checklist before going live on Welkin, the security-focused Kubernetes distribution.
+description: Checklist before going live on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/index.md b/docs/user-guide/index.md
index 580b6130b9b..442e0fe90de 100644
--- a/docs/user-guide/index.md
+++ b/docs/user-guide/index.md
@@ -1,5 +1,5 @@
 ---
-description: Overview page for Application Developers in Welkin, the security-focused Kubernetes distribution.
+description: Overview page for Application Developers in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/kubernetes-api.md b/docs/user-guide/kubernetes-api.md
index 931110dce38..65182be188d 100644
--- a/docs/user-guide/kubernetes-api.md
+++ b/docs/user-guide/kubernetes-api.md
@@ -1,5 +1,5 @@
 ---
-description: How access to the Kubernetes API works in Welkin, the security-hardened Kubernetes distribution
+description: How access to the Kubernetes API works in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/kubernetes-ui.md b/docs/user-guide/kubernetes-ui.md
index 3dac00a3dee..36e5e8f4671 100644
--- a/docs/user-guide/kubernetes-ui.md
+++ b/docs/user-guide/kubernetes-ui.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with Monokle or VSCode and Welkin, the security-focused Kubernetes distribution.
+description: How to work with Monokle or VSCode and Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/log-based-alerts.md b/docs/user-guide/log-based-alerts.md
index 5851f59b064..dcadde59e3a 100644
--- a/docs/user-guide/log-based-alerts.md
+++ b/docs/user-guide/log-based-alerts.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with log-based alerting in Welkin, the security-focused Kubernetes distribution.
+description: How to work with log-based alerting in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/logs.md b/docs/user-guide/logs.md
index f1dbfccadd4..5d561f0bcde 100644
--- a/docs/user-guide/logs.md
+++ b/docs/user-guide/logs.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with logs in Welkin, the security-focused Kubernetes distribution.
+description: How to work with logs in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/metrics.md b/docs/user-guide/metrics.md
index 889a2f6cc72..9ddfab2a807 100644
--- a/docs/user-guide/metrics.md
+++ b/docs/user-guide/metrics.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with monitoring metrics on Welkin, the security-focused Kubernetes distribution.
+description: How to work with monitoring metrics on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/namespaces.md b/docs/user-guide/namespaces.md
index c08f4c8a12d..19a638d8caa 100644
--- a/docs/user-guide/namespaces.md
+++ b/docs/user-guide/namespaces.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with namespaces in Welkin, the security-focused Kubernetes distribution.
+description: How to work with namespaces in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/network-model.md b/docs/user-guide/network-model.md
index 157991ba507..647db6f9274 100644
--- a/docs/user-guide/network-model.md
+++ b/docs/user-guide/network-model.md
@@ -1,5 +1,5 @@
 ---
-description: Explanation of the network model in Welkin, the security-focused Kubernetes distribution.
+description: Explanation of the network model in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/operate.md b/docs/user-guide/operate.md
index 9cbb10837ae..4c2f961daa9 100644
--- a/docs/user-guide/operate.md
+++ b/docs/user-guide/operate.md
@@ -1,5 +1,5 @@
 ---
-description: Learn how to operate your application on Welkin, the security-hardened Kubernetes distribution
+description: Learn how to operate your application on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/prepare-application.md b/docs/user-guide/prepare-application.md
index 6f63b7422e1..7c4adb2f9e8 100644
--- a/docs/user-guide/prepare-application.md
+++ b/docs/user-guide/prepare-application.md
@@ -1,5 +1,5 @@
 ---
-description: How to prepare your application for Welkin, the security-focused Kubernetes distribution.
+description: How to prepare your application for Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/prepare.md b/docs/user-guide/prepare.md
index 4a931c9af70..eba4d59a14b 100644
--- a/docs/user-guide/prepare.md
+++ b/docs/user-guide/prepare.md
@@ -1,5 +1,5 @@
 ---
-description: Learn how to prepare for Welkin, the security-hardened Kubernetes distribution
+description: Learn how to prepare for Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 ---
diff --git a/docs/user-guide/registry.md b/docs/user-guide/registry.md
index 9f404222bf7..22c07454247 100644
--- a/docs/user-guide/registry.md
+++ b/docs/user-guide/registry.md
@@ -1,5 +1,5 @@
 ---
-description: How to work with the container registry in Welkin, the security-focused Kubernetes distribution.
+description: How to work with the container registry in Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/docs/user-guide/troubleshooting.md b/docs/user-guide/troubleshooting.md
index 89b2e9ae772..3f2f8ca79d7 100644
--- a/docs/user-guide/troubleshooting.md
+++ b/docs/user-guide/troubleshooting.md
@@ -1,5 +1,5 @@
 ---
-description: Troubleshooting help for Application Developers on Welkin, the security-hardened Kubernetes distribution
+description: Troubleshooting help for Application Developers on Welkin, the Kubernetes platform for software critical to our society
 search:
   boost: 2
 tags:
diff --git a/mkdocs.yml b/mkdocs.yml
index 3c653bfcd39..2029a1967fd 100644
--- a/mkdocs.yml
+++ b/mkdocs.yml
@@ -1,9 +1,9 @@
 ---
-site_name: Welkin
+site_name: Elastisys Welkin®
 site_url: https://elastisys.io/
 site_description: >
-  Welkin, the Kubernetes platform for software critical to our society.
-  NIS2, ISO-27001, etc.
+  Documentation for Welkin,
+  the Kubernetes platform for software critical to our society
 site_author: Elastisys AB
 copyright: >-
   Copyright © Elastisys AB