diff --git a/kudos-services/src/main/resources/default-rules.json b/kudos-services/src/main/resources/default-rules.json
new file mode 100644
index 000000000..1786142f4
--- /dev/null
+++ b/kudos-services/src/main/resources/default-rules.json
@@ -0,0 +1,19 @@
+{
+  "rules": [
+    {
+      "event": "sendKudos",
+      "score": 75,
+      "appendEmoji": "\uD83D\uDE18",
+      "programTitle": "Community Empowerment",
+      "defaultRealizationStatus": "ACCEPTED"
+    },
+    {
+      "event": "receiveKudos",
+      "score": 100,
+      "appendEmoji": "\uD83D\uDE0D",
+      "programTitle": "Community Empowerment",
+      "defaultRealizationStatus": "ACCEPTED"
+    }
+  ]
+}
+
diff --git a/kudos-webapps/src/main/resources/locale/addon/Gamification_en.properties b/kudos-webapps/src/main/resources/locale/addon/Gamification_en.properties
index 2a52f3871..07c3473b8 100644
--- a/kudos-webapps/src/main/resources/locale/addon/Gamification_en.properties
+++ b/kudos-webapps/src/main/resources/locale/addon/Gamification_en.properties
@@ -3,3 +3,9 @@ gamification.event.description.sendKudos=You have sent a Kudos
 gamification.event.title.receiveKudos=Kudos : Receive kudos
 gamification.event.description.receiveKudos=You have received a Kudos
 gamification.event.display.congratulate=Congratulate
+
+gamification.defaultProgram.rule.sendKudos.title=Send Kudos
+gamification.defaultProgram.rule.sendKudos.description=Recognize your peers for their contributions by sending them kudos. Congratulate someone for the work done. Thank people for sharing knowledge. Highlight the community work, a collaboration so that value your peers. Be sincere, save your Kudos for someone that deserves to be praised. Make it a special moment!
+
+gamification.defaultProgram.rule.receiveKudos.title=Receive Kudos
+gamification.defaultProgram.rule.receiveKudos.description=You have received kudos from community people. You are getting valued and building your reputation. Keep going! Don't collude to receive Kudos with friends. Be sincere with your kudos, save them for someone that really deserves to be praised.